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June 23, 2010

Daily News

Salespeople Need Performance Management, Too

With Cloud9 Analytics Performance Management, the vendor promises contextual analysis for line-of-sales people, and future integrations with Oracle, NetSuite, SAP, and Microsoft.

Marketo Tries to Make CMOs Merry

With the launch of the Marketo Revenue Cycle Analytics product portfolio, the marketing automation player helps marketers prove ROI.

Insight

Crashing the Community

Nestlé feels the crunch when its own social network turns from semi-sweet to dark.

Required Reading: Measuring Your Social Marketing

In his new book, Social Media Metrics, Jim Sterne explains the right way to gauge your success.

REAL ROI

A Community in Crisis

A specialist in real estate information offers answers amid a sea of foreclosures.

Viewpoints

The Voice of the Customer in the Community

What does it mean for loyalty and engagement?

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Popular Articles

8 Megatrends in Customer Experience

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