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November 16, 2009

Connect

Facebook Is the Future of CRM

Only social media can put the customer back into CRM.

Daily News

Socializing with NetSuite and InsideView

NetSuite's first "premier partner" is a vendor that specializes in making social media work for the enterprise.

Is Enterprise 2.0 a Crock?

Enterprise 2.0 '09: The concept may be mainstream enough to warrant having a conference in its name, but "enterprise 2.0" still faces criticism from industry skeptics who want to see results before they believe the hype.

Online Retail Makes Marketers' Dreams Come True

Ad:Tech '09: Sites such as Walmart.com prove there's more to e-commerce than just shopping carts.

Now's a Bad Time to Be "Antisocial"

Ad:Tech '09: eMarketer CEO relays social statistics and strategies and highlights a social customer case study.

Insight

They’ve Got Your Number

Enterprises now see the potential for telephone-enabling technologies and software-as-a-service to help capture the voice of the customer.

Sales Away into the Cloud

Software-as-a-service has expanded horizons—but your sales reps may ultimately need a unified solution.

The Vendor Vultures

CRM providers are like scavengers these days, eager to poach from a competitor's client list.

Viewpoints

An Adaptive CRM Strategy Pays Off

Adjust your vision to deliver business value during changing times.

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